AI rubbish gets close to human content on the internet
AI-written articles on the web momentarily overtook human-written ones in late 2024, according to a recent Graphite study, but the growth has since tapered out, with the web currently divided about evenly between human and AI authors.
The specifics:
Graphite used Surfer's AI detector to identify authors in 65,000 Common Crawl articles produced between 2020 and 2025.
Following ChatGPT's launch, the percentage of articles generated by AI increased, reaching a high point in November 2024, significantly surpassing human productivity, according to the study.
Since then, however, the rise has slowed, with AI slop remaining quite constant and almost on par with articles authored by humans.
The general recognition that AI-generated material does not perform as well as human content on search is what the researchers attributed to this stalemate.
It looks like the huge wave of AI content is cresting.
Although AI programs are capable of producing large amounts of text, most of it is becoming background noise due to their quest for exposure.
The results suggest a new equilibrium (not assessed in this study) in which AI settles as a collaborator but human, value-driven material retains credibility.